Polaroid AR Filter

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The Project

We created a fun AR filter called “Polaroid Effect” that makes your photos look like old Polaroid pictures. When you use this filter, a black frame appears around your photo, just like the classic Polaroid photos. Inside the black frame, a colorful border adds a playful touch to your pictures or videos. This combination makes your content look retro and cool, perfect for sharing on social media.

Stage 1

I choose to create the “Polaroid Effect” filter because I wanted to evoke feelings of nostalgia and bring a retro vibe to users’ photos and videos. The classic Polaroid style is timeless and adds a unique charm to any content. The inspiration came from the popularity of vintage aesthetics on social media and the desire to offer users a way to make their content stand out with a nostalgic touch. Used adobe photoshop and Canva to create my Polaroid AR filter assets.

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Stage 2

At this stage of the project, we compiled all our assets. I decided to add LUTs (lookup textures) to quickly apply a black and white effect in the background. We also created some patches to make everything function smoothly.

Polaroid AR filter Insights

3.9

number of times effects appeared on screen

1.4

number of times people opened the effect

2.5

times people took a photo or video with this effect